red rooster have recently introduced their new display equipment which will be made available to existing lifting equipment trade outlets for exhibition purposes. They have also invested in a promotional taxi for Aberdeen in order to advertise the business.

John Evans (Sales & Marketing Director) said: “Further to the multi-million pound refinancing package late last year and the subsequent change of registered company name to Red Rooster Industrial (UK) Limited our strategy has been to update the company image and strengthen our partnership with existing lifting equipment trade outlets.”

“The display is intended for use by existing trade outlets wishing to promote the excellent range of red rooster products using modern, eye catching equipment at trade exhibitions. The display is available, free of charge and will be manned, at all times, by a representative to maximise sales. Interested trade outlets should contact us at stating venue address and required dates.”

“The taxi advertising will further enhance our profile within the Aberdeen area whilst promoting the Sales and Rental of Hoists, Winches and Load Measuring Equipment.”