Red Rooster Industrial (UK) Limited recently held their 20th anniversary gala dinner at the Meldrum House Hotel in Oldmeldrum, Aberdeenshire.

Formed in late 1988 as Steve Wright Lifting Limited, the company was initially based in the Altens area of Aberdeen. In September 1989 the company relocated to Oldmeldrum and commenced building of the original factory. Since then the further acquisition of land has enabled the company to grow in size and prosperity, and with the help of the internet is now known around the world.

In June 2006 the company changed its name to Red Rooster Industrial (UK) Ltd. The company now has managing director Bill Aitken at its helm, ably assisted by engineering director Steve Wright, financial director Margaret Gibb and sales & marketing director John Evans. The company owes its success to its long held principles of quality and service, together with the dedication of its staff and long term suppliers.

In order to improve its service to customers in the south of the UK a branch office was opened in 2007 in West Bromwich. This new venture has already made a significant contribution to the company’s overall profits.

John Evans stated, “The success of the company has been mainly due to the decision to sell, hire and repair a selective range of quality products at competitive prices, plus ensuring customers are given a rapid response to all enquiries.”

“Expansion beyond the Aberdeen area has been achieved by the partnerships formed with other lifting equipment companies throughout the UK and we wish to extend our thanks to each and every one of them for their past and future support. We continue to offer UK lifting equipment companies training CDs, Red Rooster images CDs, exhibition display equipment, website ( RSS feeds and Red Rooster brochures free of charge.”

“Although we are constantly reviewing current economic conditions, the board of directors are eager to expand the business in all areas. Several options are currently being reviewed with the possibility of opening depots abroad and the entry into a new market for Red Rooster Industrial (UK) Limited.”

“We have now successfully traded for 20 years with continued growth and, with the help of our lifting equipment trade outlet partners and long term suppliers, we intend to do so for the next 20 years and beyond.”